Alex Mizrahi

Copywriter & Strategist

Trying to promote your brand, business or cause online? You need a clear strategy and authentic voice to break through the digital clutter. No matter the platform—whether emails or websites, banner ads or social media—copywriter and strategist Alex Mizrahi has the creative skills and experience to help you grow your base and get your message out.

Coalition to Protect America's Health Care

Blue State Digital worked with the Coalition, an advocacy organization for hospital workers and patients, to increase awareness, create and implement a digital strategy, and grow its community of doctors, nurses, patients and all Americans who rely on hospitals. I wrote social media copy and worked on strategy, including for the below campaigns.

#StopHospitalCuts

Our campaign to fight federal funding cuts to hospital patient care won Digital Campaign of the Year, Advocacy: Gold and Social Media Campaign of the Year, Advocacy: Silver at Modern Healthcare and AdvertisingAge's 2014 Healthcare Marketing IMPACT Awards.

 

Our elected officials have again placed hospitals squarely on the chopping block, and we have only days to respond. Help...

Posted by Coalition to Protect America's Health Care on Wednesday, December 11, 2013

Cuts to patient care are not a starting point for budget negotiations. Take two minutes to send an email to your member of Congress now. http://bit.ly/1at6mzc

Posted by Coalition to Protect America's Health Care on Friday, November 1, 2013

Congress has once again voted to treat Medicare like its own piggy bank--taking from America’s hospitals and patient...

Posted by Coalition to Protect America's Health Care on Tuesday, February 11, 2014

#HospitalHeroes

The Coalition's Hospital Heroes campaign included a video series filmed in a Neonatal Intensive Care Unit, social media and UGC. We told the intimate and personal stories of hospital workers and their patients to give voice to those who would be most affected by federal funding cuts.


#BeyondFourWalls

A social and UGC campaign that celebrated the accomplishments and everyday heroism of doctors and nurses, wherever they may be.

Hospital services continue to expand #BeyondFourWalls, reaching people and helping them where they live.How do you communicate with your patients or health care providers?

Posted by Coalition to Protect America's Health Care on Thursday, July 17, 2014

Talk about going #BeyondFourWalls, this physician acted on a TV show to teach kids about the importance of going to the doctor.

Posted by Coalition to Protect America's Health Care on Sunday, September 28, 2014